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SOCIAL NETWORKS/WEB 2.0 |
What many people refer to as the second generation of the World Wide Web, Web 2.0 is not so much a technology but a shift in the way technology is being used. What began as a web of information and static content has evolved into an interactive environment in which users can to listen to audio/video content, write blogs and network.
Many businesses are realizing the advantages of using the internet to reach their target market and recognize that Web 2.0 can boost revenues, support marketing efforts and improve communication with existing customers. For businesses, social networks create a community around your brand. When communities are built around a strategic purpose, it provides you with ongoing product ideas, lead generation and a means of staying connected with your customers.
In the government and public sector, online communities are used
to generate information about policy issues, projects, events,
legislation and rule making. Elected officials, legislative bodies
and other government agencies have used social networks to
facilitate communication among them.
CBS News was able to capture as much as 40,000 ideas within a 48 hour time frame using social communities. Other names as Fox News and Adidas have used mobile and web communities to generate buzz and ideas. Educational institutions have even begun to join in on the Web 2.0 evolution, introducing social networks for their alumni and students that would facilitate communication with old friends and help meet new ones with similar interests, hobbies, or professions. With our understanding of Web 2.0, EMTechPro India Pvt. Ltd can help you tackle the second generation of the internet, giving you the opportunity to have access to new customers and grow your business.
Our Web 2.0 Solutions Include:
- Developing Social Networking Sites
- Developing Social Bookmarking Sites
- Developing Forums, Message Boards and Creating Blogs
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